Thrifted, Timeless and Unapologetically Hers: Meet Beth Farren

In a social media landscape often dominated by polished aesthetics and perfectly curated feeds, Beth Farren's content feels refreshingly honest. Whether she's sharing her latest charity shop find, documenting a coffee run or styling an outfit inspired by Sex and the City, Beth has built an audience not by chasing trends but by simply being herself.

The Paisley-born creator, who spends much of her time exploring Glasgow's vintage scene, has quietly become one of Scotland's rising fashion voices. Her content blends second-hand fashion, indie music, city life and an effortless sense of personal style that feels authentic rather than aspirational.

"I would really just say it's a mix of everything," Beth explains. "I do a lot about coffee and charity shopping, and I think that's what makes my style different from other Glasgow creators."

That individuality has become the foundation of her growing online presence. While many creators carefully build a niche around viral trends, Beth has never felt the need to reshape herself for the algorithm. Instead, trends only make it onto her page if they naturally fit the content she already enjoys creating.

"I've kind of got my own thing," she says. "If there's a trend that works for me, then I'll do it. But some of them just wouldn't make sense." It is perhaps that consistency that has helped her audience grow so organically. When asked what she attributes her success to, Beth's answer is remarkably simple.

"I think I'm just being myself."

Away from social media, Beth's journey into fashion wasn't always straightforward. Growing up, she often felt different from those around her, leaving school early to study fashion at college after struggling to find people who shared her interests. "I always wanted to do fashion," she reflects. "I think people just saw me as a bit weird." That passion eventually evolved into posting videos online, initially centred around indie music, before naturally expanding into fashion and lifestyle content.

Today, Glasgow itself has become one of her biggest sources of inspiration.

Few places influence Beth's wardrobe quite like the Barras. Rather than looking solely at fashion campaigns or designer collections, she finds herself observing everyday people, making mental notes, or adding them to her phone, whenever she spots an outfit detail she loves.

"I love spending time at the Barras," she says. "Sometimes I'll see something someone's wearing, and want to find something similar."

She believes Glasgow has its own distinct fashion identity, one that shifts depending on where you are in the city. "If you go to Shawlands and then the West End, you can really see the difference in what people are wearing."

Although Scotland's fashion scene is often overshadowed by London or Manchester, Beth feels social media is finally giving Scottish creatives the visibility they deserve.

"I definitely think social media has helped shine a spotlight on Scotland's fashion scene." Much of Beth's wardrobe reflects the same thoughtful approach she brings to creating content. Vintage shopping remains her first choice, with West Vintage ranking among her favourite independent stores. Asked to name three wardrobe essentials, she doesn't hesitate: baggy parachute trousers, ballet flats and a simple black or white vest.

Her love of fashion is equally shaped by popular culture. Carrie Bradshaw remains her ultimate style icon, while Sex and the City continues to influence the way she approaches dressing. Current favourites include printed midi skirts, and if she had her way, capri trousers would never leave fashion again. Skinny jeans, however, are one trend she's more than happy to leave in the past.

Despite building an increasingly recognisable online presence, Beth admits the reality of being recognised in public still catches her off guard.

"When I'm posting on TikTok, I'm really just in my bedroom talking," she laughs. "Then someone comes up to you in public and you're like, 'People actually watch this?'"

That disconnect between follower counts and real people is something many creators experience, but Beth has learned to take it in her stride. The same applies to negativity online. Rather than engaging with criticism, she prefers to quietly remove herself from the conversation. "I'll probably screenshot it, send it to my friends, then delete it," she says. "I don't really care enough to respond."

For Beth, social media has already opened doors she never expected, including attending Pavilion Festival as a creator, but her ambitions remain refreshingly grounded. More than anything, she'd love to continue working with fashion brands she genuinely admires while creating content that still feels unmistakably hers.

As Scotland's community of digital creators continues to grow, Beth Farren represents a new generation of fashion voices proving that authenticity can be just as compelling as aesthetics. In an industry that often rewards reinvention, her greatest strength is perhaps the simplest one of all: she's never tried to be anyone else.